Promoting your books is like climbing your own private mountain

Book promotion is a pain in the _______ (insert your fav descriptor here).

Book promotion is — for me — like climbing my own private mountain, a mountain no one has climbed before me with no footholds or handholds outlined in chalk residue, no hardware previously hammered into the rock face, no clear path above.

This mountain is stark, barren, unloved.

I climb it one movement at a time, ever upward.

Each sale or give-a-way or donation — yes, donation! — is movement in the correct direction, toward the summit.

If I ever summit, I’ll admire the view.

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